Imad Lyoubi Idrissi
Media Director & Strategic Planner à UM Casablanca
• New media and traditional media.
• Dynamic cross-platform marketing campaigns.
• Determining optimal ROI and highest impact of multiple media/contacts.
• Media planning and buying.
• Digital Media specialist (Social Networks, SEO, SEM, Search Marketing)
• Strategic Planning and culturally relevant insight generation.
• Various categories: Food & Beverages, Cars, Personal Care, Luxury
2006 - 2010TCCEC Media Director
Mise en place des stratégies Media multi-marques/multi-media
Implémentation des outils de recherche et de média-planning
sur le compte The Coca-Cola Company
