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Lillian ROLLINS

PARIS

En résumé

The Design Academy (Design and Innovation Strategy Consulting Firm)
Brand and Strategy Intern
• Analyzed data and collaborated with team and client to understand the competitive business environment and market trends
• Developed strategies focused on market innovation, product development, and talent management
• Organized and conducted client workshops to coach innovative and interdisciplinary teams of engineers, designers and marketers on product development strategies which enhance brand equity and increase market share
• Researched and conceptualized data to develop strategies and create presentations regarding: Hiring, Retaining, and Motivating Creative Talent; Managing and Leading Interdisciplinary Teams; and Creating Employment Brands

Design’s Voice (Design-Focused Brand and Marketing Consulting Firm)
Program Manager
• Created and implemented integrated online marketing strategies for client increasing the recruitment of applications by 30%
• Planned and executed annual design competitions to enhance recognition and value of client’s innovative brand
• Researched and implemented new online marketing strategies to reach clients through PR, social media, and advertisement

Brustein and Manasevit (Law Firm)
Event and Program Coordinator
• Planned firm’s first online Webinar addressing client’s budget cuts restricting travel; generated $30K profit in registration fees from 100 sites which enhanced the brand, strengthened client relationships and recruited new clients
• Developed and launched firm’s first E-commerce website and negotiated credit card merchant accounts which increased efficiency and access to funds
• Collected thousands of contacts expanding client portfolio to implement email marketing campaign resulting in increased event attendance despite widespread budget cuts
• Researched and identified new vendors and negotiated contracts reducing firm’s production costs


Mes compétences :
Anglais
Luxe
Manager
Marketing
Product manager

Entreprises

  • The Design Academy - Strategy Intern

    2011 - maintenant

Formations

  • HEC

    Jouy En Josas 2011 - 2011
  • Thunderbird - The Garvin School Of International Management (Glendale)

    Glendale 2010 - 2012 marketing

    MBA, International Management

Réseau

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