Mes compétences :
Product marketing
Trade marketing
Brand management
Communication
Ingénieur
Marketing
Entreprises
Robert Bosch Africa North
- Trade and Product Marketing
2011 - maintenant- Trade and Product Marketing Automotive Aftermarket North Central and West Africa / DOM-TOM
- Design plans for each country
- Customer counselling and training
- B2B and B2C campaigns development
- Market analysis at country level for each automotive aftermarket product families
- Brand Protection
- Customs training
- IP protection in each country (from customs to raids inside the country)
- Lawyer management and support
Procter & Gamble North West Africa
- Brand Operation Integration ABM/Digital Manager North West Africa
Asnières-sur-Seine2008 - 2010Brand Communication strategy, plans and execution Above and below the line (Fabric & Home Care brands)
Communication strategies and reviews, competitive analysis
Digital Manager : NWA digital strategy design and implementation
Procter And Gamble Maghreb
- Intern
2006 - 2006• May 2006-September 2006: Procter & Gamble Maghreb: Engineer Internship at the Customer Solutions department:
- Data Collection Management on the whole Moroccan territory: supplier management, supervision, quality and budget control.
- Specification and design of an application on pocket PC using GPS and GPRS technologies for sales and deliveries management.
- Design of a Supply Chain Optimization system
NTT
- Intern
2006 - 2007Conception of a new concept of e-Smart presentation combining C# and Flash and enabling interaction between presenter and virtual audience. The presentation also allowed the display of customized slides according to the degree of expertise or interests of the audience based on their profiles.
Design and development of a remote control application for Windows using hand recognition
Introduction of the technology at the Interface Technology Symposium in Tokyo in March 2007.
Procter And Gamble Maghreb
- Intern
2005 - 2005• June-August 2005: Procter & Gamble Maghreb: Engineer Internship at the Information and Decision-making Solutions department:
- Geomarketing : Benchmarking and Structuring optimization tools for GIS (Geographical Information system). Communication with the various suppliers. Implementation, communication and formation of the chosen tool and methods
- Architecture of a save file exchange system between P&G and its trade partners within the context of an international project
Formations
Institut National Des Sciences Appliquées (Villeurbanne)
